CREATING WORKSPACES THAT PEOPLE CAN CONNECT WITH
Client: Freshworks Technologies, Chennai, 2015
Freshdesk has always been passionate about the wellbeing of their workforce. Hence, they see a huge value in dedicating some spaces in the office towards art. I was clear that every time an employee looks up they should be seeing something positive; it could act as a kickstarter for their drive to work or as a breakaway zone which allows them to visually wander. I hand lettered catchphrases and assembled them with everyday objects. Cycles, pipes, tennis racquets and even shoes were appropriated into the artwork causing people to look at the day-to-day differently. A cycle blends seamlessly into the ‘I feel good today’ wall reinforcing the feeling of happiness. And another wall in the Play area was about team spirit and unwinding.