CREATING IMAGES THAT SURPRISE THE EYE
Workshop for Lab II students at École Intuit Lab Mumbai, 2018
I was invited to do a design thinking workshop by École Intuit Lab to work with visual communication students on image making. I focussed on the fact that an image is an extension of reality, but with an artistic take on it.
I began by telling students to disregard the ‘obvious’ and consider using new media like wool, sponge, eva-foam and clay to mimic the medium replacing reality. Food is especially difficult to represent visually so we chose to depict food using other media.
Depending on materials used visuals acquire a different meaning and objects are given a new life and role, with a touch of humour. A prime example of this is Kama-no-Sushi which literally translates to paper sushi (The Japanese word Kama means ‘paper’). By using unpredictable materials we generated a whole new visual language for a world where reality can be wrong, while illusions look true.